You are standing in front of a group of 200 prospects who are shopping for your type of product or service. They have heard what the competitors story is. It’s your chance.
What is your empassioned, enthusiastic story?
Is it compelling enough to be contagious?
Can your people craft and transmit the same contagion? Do they?
I will share it with my friends.
I find, that when we’re at the kitchen table with prospective customers, explaining how they’ll feel and the results we’ve achieved for others, it is contagious. When we tell our story of what we do, most people say they could use our help. I can’t believe everybody doesn’t sign up!
I love when the big guy is promoting sales training. Thanks, Larry!
The Big Guy started as a sales trainer!
When I told part of my personal story to the two people who were listening the female listener knew that I was authentic while the male listener compared me to another male I knew nothing about automatically cancelling my authenticity. This comparison ignited my curiosity.